SONG CONTEST BLOG

Ethan Diamond, the brain behind OddPost, the web mail service acquired by Yahoo! and, more recently, founder of Bandcamp, dispatched a newsletter today announcing the band portal’s new feature-set and recent upgrades.  The free publishing platform boasts nifty and relevant tools for artists and band promoters to optimize their online presence and provide an uber-cool experience for fans and new comers.  Armed with features such as domain redirection to a unique domain name within the site, fan email capturing on transactions, and IP licensing control (courtesy of Creative Commons) associated with the variety of ways to transmit music files, Bandcamp is set to become a popular choice for the brand conscious and online promotion savvy music community.  In addition to Bandcamp’s visual bells and whistles and you-control-your-music ethos, the company focuses on pertinent music file meta-tagging and artist profile-specific search engine optimization for its individual members.  Did I mention that it’s free?  Bandcamp is really quite simple, down to earth, and rather wonderful.

MP3 metadata contains a large amount of searchable information, including the basics of a song: song title, artist name, and album title and artwork. Some artists take the time to include discography and biography details, as well as liner notes, lyrics, images, and anything that allows the digital file to be found, catalogued and, most importantly, relevant and a source of added value to the consumer. The successful distribution of digital files largely depends on the manner in which they are tagged.